What this label does, as you can see, is change color over time. Once the meat (or other perishable product) is past it’s due, the label will have turned from white to blue, making the item unscannable. The label has one layer of info for the food with the barcode, and another on top with special ink reactive to ammonia.

freshlabel The Freshness of Labels

freshlabel2 The Freshness of Labels

(via yanko design)

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